15 Apr 2024

Which fitness tracker brand to buy in 2024

Unique Which? reliability data can help you to choose a fitness tracker that lasts. We survey owners of a wide range of brands, including Fitbit, Garmin, Honor, Huawei and Samsung, to reveal which will last the longest

Christina WoodgerSenior researcher & writer

In this article

Fitness tracker brands rated
The most common fitness tracker faults
Which fitness tracker brands are seen as best value for money?
Which fitness tracker manufacturers are the best at repairs?
How we calculate the best and worst fitness tracker brands

In our unique longevity and customer satisfaction survey, we've asked more than 15,614 people, including Which? members and members of the general public, to tell us whether they're happy with their fitness tracker, aka activity tracker, and if they've experienced problems, so you can see which brands are worth you investing in.

'Fitbit' is often used synonymously with 'fitness tracker' but Fitbit didn't come out as the brand with the highest customer satisfaction rating in our survey.

And, in fact, Fitbit and Honor were the fitness tracker brands most likely to develop faults within the six-year period covered by our survey. The most commonly reported problems for Fitbit fitness trackers were straps breaking, batteries getting drastically worse over time, it no longer synching with their linked smartphone and screen quality problems such as dead pixels or dark spots.

For Honor, the most common faults are synching, batteries deteriorating and control buttons no longer working or only working intermittently.

Fitness trackers were the product area that developed the most faults of all the tech areas in our survey. Some 22% of fitness tracker owners told us that their fitness tracker developed a fault within six years and 17% within just two years. And 9% of fitness trackers had to be repaired or replaced due to a fault within six years.

For fitness trackers as a whole, the most frequent faults are batteries getting poorer and straps breaking.

Discover the best fitness trackers.

Fitness tracker brands rated

Only Which? members can log in to view our verdicts on the brands listed below and whether they are worth buying. If you're not yet a member, join Which? to get instant access to our fitness tracker brand survey results.

Customer score	Proportion faulty in the past six years	Proportion repaired or replaced due to a fault	Number of Best Buys	Average test score
71	17%	7%	1	65%
70	19%	12%	0	68%
66	21%	6%	2	64%
64	24%	10%	3	70%
63	16%	5%	0	64%
63	13%	4%	1	66%
60	24%	10%	0	64%

Table notes: the customer score, proportion faulty and proportion repaired or replaced are based on a survey of 2,937 people who own fitness trackers, conducted in March 2023. The proportion repaired or replaced is based on products bought in the past six years.

The most common fitness tracker faults

We collected data on the most common problems bugging fitness tracker owners. We reveal what faults fitness trackers are most likely to succumb to and offer tips on how to handle it should this happen.

Which fitness tracker brands are seen as best value for money?

Brand	Value for money star rating

Considering buying a smartwatch instead of a fitness tracker? Read our guide on smartwatches vs fitness trackers, then see our roundup of the best cheap smartwatches under £100 and under £200.

Which fitness tracker manufacturers are the best at repairs?

If yours has totally died, use our guide to buying the best fitness tracker before you commit to a new one. Or, to complain to a manufacturer, use our guide to your rights for getting a refund, repair or replacement on a faulty product.

How we calculate the best and worst fitness tracker brands

Which? has a wealth of information on Britain's favourite brands. Every year, we ask Which? members to tell us about the tech they own, from how likely they would be to recommend a brand to how reliable the products are once they get them home.

This year, 15,614 people, including Which? members and members of the general public, told us about more than 54,567 products.

We calculate our customer score based on whether customers would recommend each brand and their level of satisfaction.
We also calculate which brand developed the most faults, which is based on how many faults each brand developed up to six years old.

Our surveys, combined with our extensive lab tests, mean that we can recommend the best tracker to buy. Find out more about how we test fitness trackers.

When choosing one, it's also important to consider security support periods. Find out which fitness tracker brands are open about their security support periods.

Already know which brand of fitness tracker you want? Use these links to go straight to our reviews and find your ideal model for each brand: