Amplifon review

Amplifon promises to help you get the very best from your hearing. But what do those who have bought hearing aids from Amplifon think?
Joanna PearlHead of consumer research
Amplifon logo

Amplifon is one of the main hearing aid retailers in the UK, with more than 200 branches and hearing-care centres in the UK.

We asked 2,192 people who've bought hearing aids from Amplifon to rate the firm for its product range, hearing aid value for money, aftercare and more.

Only logged-in Which? members can view how customers rated Amplifon on eight key areas of performance in the table below. If you're not already a member, join Which? for instant access. 

Amplifon hearing aids customer ratings

Amplifon hearing aids
Customer star rating
Customer score
Sample size
Waiting times
Facilities
Staff skill
Product range
Hearing aids comfort    

Scores and ratings are based on an online survey conducted in June 2022 of 1,665 Which? members and members of the public who had obtained a hearing aid from Amplifon, Boots, Hidden Hearing, local independents, Scrivens and Specsavers within the previous five years. Customer score is a combination of overall satisfaction and the likelihood that the person would recommend the provider they used to a friend. Star ratings: staff skill is based on professionalism and knowledge of staff; product range is based on the range of hearing aids offered; hearing aid suitability rates the suitability of the hearing aids for the individual.

To find out how Amplifon compares with other providers, visit our Best hearing aid providers .

Amplifon hearing aid prices

Find out the average price paid by Which? members for an Amplifon hearing aid and the costs of different levels of hearing aid across the board in our guide to hearing aid prices.

Why it matters where you buy your hearing aids from

People told us about their experiences, good and bad, with different providers, with some experiencing pressure to buy or poor follow up, while others had a more pleasant experience:

  • 'Once my hearing had been tested I felt under pressure to purchase from them and was not told of any alternative, I was also under pressure by the sales assistant to pay more than I could comfortably afford.' 
  • 'I did feel at the time that there was unseemly haste to sign me up.' 
  • 'Felt at ease, no pressure applied, appeared to be very professional with everything explained.'
  • 'They have messed me around about follow-up appointments.' 
  • 'They have been very professional, including follow-up calls, spare tube replacement, battery stock replenishment. They went the extra mile to post batteries from their head office when covid isolation made visiting the local store impossible.'
  • 'There has been pressure to get insurance. Frequent letters which I ignored. Had I taken out insurance I would have paid out about £1,500 and made no claim'.

 Find out which companies customers rate, and the ones they were less happy about, by signing up to Which?.